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420 Consciousness and the War Machine – When Opposites Collide

Every April 20th, somewhere between the smell of smoke and the echo of Bob Marley drifting from a Bluetooth speaker, a quiet act of cultural defiance plays out. Most people call it a holiday. I call it a reminder. A reminder that the same plant governments spent 50-plus years criminalizing, demonizing, and weaponizing against their […]

Are The Feds Finally Going To Let Medicare Cover CBD and Even THC?

According to a recent article by Marijuana Moment, the United States government has made final a rule allowing specific hemp products to be offered with coverage based on the Medicare Advantage plan. Based on the ruling, products that are legal federally as well as at the state level can be reimbursed, which is a huge […]

Move Over Flower, Pre-roll is King

Driven by innovation and convenience, pre-roll sales in 2025 not only had the strongest growth of any major category, topping $3.6 billion in sales and moving 383 million units, but supplanted flower as the most units sold for the first time in the industry’s history, according to a new report from Custom Cones USA. It’s […]

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Can AI Replace Your Medical Marijuana Doctor? – No, But Here is What It Can Do Right Now

AI Isn’ t A Substitute For A Doctor But Here’s When You Can Turn To AI For Medical Advice For most people these days, seeking medical advice is no longer about paying expensive doctors and waiting weeks, sometimes even months, just for a consultation with them. These days, the “consult” doesn’t happen in a clinic […]

Colorado Pushes to Normalize THC Beverages in Bars as Federal Pressure Mounts

As federal policymakers move toward restricting hemp-derived cannabinoid products, a new state-level effort in Colorado is taking the opposite approach by moving to integrate low-dose THC beverages into mainstream hospitality. A coalition led by Colorado-based attorney Brian Vicente, partner at Vicente LLP, has formed the Colorado THC Beverage Coalition and introduced legislation that would allow […]

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Bipartisan Bill Seeks to Preserve State Control as Federal Hemp Crackdown Looms

As the U.S. hemp industry braces for potential federal disruption later this year, a new bipartisan bill aims to give states a way to maintain control over intoxicating hemp products and potentially keep the category alive. Sens. Rand Paul (R-KY), Amy Klobuchar (D-MN), and Joni Ernst (R-IA) have introduced the Hemp Safety Enforcement Act, legislation […]

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Operational Efficiency Is Driving the Next Phase of Cannabis Growth

For years, the cannabis industry operated in an environment where expansion was the primary signal of success, and investors were excited to get involved. New markets opened, and rapid growth often took priority over efficiency. Companies could move quickly and sort out the details later, trusting that scale would eventually smooth things out. That environment […]

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1926: The Year America Almost Got It Right About Cannabis

The clipping in the image above this article is dated 1926. It’s a piece from Science and Invention magazine, reporting on an inquiry to the Bureau of Plant Industry about hemp growing wild across the country. The headline: “Our Home Hasheesh Crop.” Read it carefully and you’ll find something remarkable — not alarm, not moral […]

Even the DEA is Now Admitting That They Don’t Know How to Reschedule Cannabis

Even the DEA Is Admitting the Scheduling System Is Broken There’s a specific kind of credibility that only comes from the inside. When cannabis advocates say the Controlled Substances Act is a broken instrument of policy failure, it gets filed under “predictable.” When a former senior DEA official writes the same thing in a peer-reviewed […]

Commercial Insurance Has Failed Cannabis. Here’s What’s Next

In 2024, Colorado state officials announced a recall affecting 172 stores across the state. Batches of flower and pre-rolled joints from one grower exceeded mold and yeast limits. The losses were immense, including for companies that thought the money they were paying each year to insurance companies for premiums would provide, only to discover that […]

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